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36: Attention by Design: A Normative View (Luke Rhee)

Updated: May 20

Prerecorded session

This session will be held only in live format.


Live session

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Required readings

Rhee, L. 2024. CEO Attentional Vigilance: Behavioral Implications for the Pursuit of Exploration. Academy of Management Journal 67(6): 1463–1487


Rhee, L. and Leonardi, P. 2024. Borrowing Networks for Innovation: The Role of Attention Allocation in Secondhand Brokerage. Strategic Management Journal 45(7): 1326–1365


Ocasio, W., Rhee, L. and Milner, D. 2020. Attention, Knowledge and Organizational Learning. In Linda Argote and John Levine (Eds.), The Oxford Handbook on Group and Organizational Learning. Oxford University Press


Discussion questions


If attention is scarce, selective, and situated, what exactly can organizations design for better performance? Is the object of design the individual decision maker’s cognition, the organizational structure that channels attention, the situation in which attention is exercised, or the information environment that changes the returns to existing attention patterns?


How can researchers measure the performance consequences of attention by design while also accounting for its opportunity costs? If better attention to one domain necessarily creates non-attention elsewhere, how can empirical studies capture both the benefits of what organizations notice and the costs of what they systematically neglect?


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